Bears Systems (bears-llc.com) based out of Royal Oak, Michigan. Bears is a defense contractor that focuses on manufacturing sensors, artificial intelligence, and autonomous vehicles.
With some exciting business opportunities on the horizon, Bears approached Formcode to design and build a website for them. Bears’ focus for the site was to inform users of their products and capabilities as well as differentiate themselves from their competitors. From a design standpoint, Formcode wanted to provide a visually appealing, easy-to-navigate user experience on both desktop and mobile. Call to action buttons are strategically peppered throughout the homepage to allow users “exit ramps” as they scroll down the page to contact for more information.
The internal pages carry through the design themes from the homepage and are organized to help the users digest the information in the easiest way possible. The content was written and the site laid out to tell the story of who Bears are, what they do, and how they do it. Like all of Formcode’s site builds, this website was built upon a solid foundation of basic SEO principles to help aid in organic search growth and is fully responsive and displays beautifully on all devices.
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