Formcode Design Group
Royal Oak, MI – July 25, 2024
Sterr & Doon (https://www.sterranddoon.com/) is based in Birmingham, Michigan. Originally founded by Carl Sterr, Sterr & Doon became such after Devin Muldoon entered the picture as a partner in 2019. Sterr & Doon is a high-end menswear clothing retailer, specializing in fine-tailored garments. They bring a bit of Saville Row to Metro Detroit.
Sterr & Doon did not really have a robust web presence prior to engaging with Formcode to design and build a fully customized eCommerce retail environment. The design challenge was to take inspiration from their exquisite clothing and create a digital experience that matched. Utilizing a mobile-first approach, Formcode streamlined both the visual design and updated the User Experience (UX) to reorganize how the information is presented.
The goal of this website is to drive sales via eCommerce and to expand upon Sterr & Doon’s already impeccable reputation locally and bring it worldwide. The website was built upon a solid foundation of basic SEO principles to help aid in organic search growth. It is fully responsive and displays beautifully on all devices. Sterr & Doon will also be utilizing Formcode’s Search Engine Optimization (SEO) services to have their site found and inquire about our SEO services here.
Let us help your business. Give us a call or shoot us an email!
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About Formcode:
Formcode is a boutique digital creative agency specializing in web design and development as well as branding and graphic design. We formed in 2000 and are based in Royal Oak, MI. We pride ourselves on being creative problem solvers, ready to take on any request thrown our way.
