Spence Brothers

Commercial Construction Company


Our optimization process resulted in an increase in average monthly form submissions within 4 months.

#SEO #Mobile-friendly #Conversion Optimization

Spence Brothers

Commercial Construction Company

WEBSITE: http://www.spencebrothers.com/
CATEGORY: commercial construction

TAGS: construction website developer, B2B website, construction SEO


  • — Brand Evolution
  • — Website Redesign
  • — Responsive Web Development
  • — Search Engine Optimization (SEO)
  • — Sales and Marketing Automation
  • — Conversion Rate Optimization
  • — Website Analytics
  • — Mobile-first Web Design


  • — WordPress Consulting
  • — Custom WordPress Planning
  • — Custom WordPress Development
  • — WordPress & Plugin Support

About The Project:

Spence Brothers (spencebrothers.com), is a family owned, Michigan based commercial construction company. Spence has built and managed large and small projects all over the State of Michigan. Spence was well overdue to for a new website and reached out to us to design and build a contemporary, responsive website that more closely aligns with their business culture.

Working alongside our client, we were able to push the design to provide the user with powerful visuals and copy that really describes their impressive project portfolio. As the user navigates through the site, they are greeted with a ton of information about the Spence, the projects they’ve been involved with, and the excellent company culture. The Project Portfolio section was built to allow the user to filter projects in several ways, by price, use, and features. Nearly every page has a way for the user to contact a member of the team by strategically placed calls to action. The structure and content of the site were carefully laid out for optimal and enjoyable user experience.

Spence created completely new content to accompany high-quality images which allowed for the new site to be built on a solid foundation of Search Engine Optimization (SEO) principles. The site’s content is organized efficiently and is a great starting point for ongoing SEO.

Interested in a site like this? Have web design and web marketing needs for your manufacturing business? Contact us to see how we can help.

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